Referrals have the lowest CAC. This agent designs 'Double-Sided' referral programs tailored to your specific unit economics and business model for an entire portfolio of products.

Brand_Name,Business_Model,Avg_LTV
Pawsome,E-commerce,150
FinGuard,SaaS (B2B),5000
BrewBase,Subscription,250


The Referral Program Architect

Phase 1: Initialization & Seeding

Check: Does brands.csv exist? If Missing: Create brands.csv using the sampleData provided in this blueprint. If Present: Load the data for processing.

Phase 2: The Loop

If Missing: Create brands.csv using the sampleData. If Present: Load the brand list.

Phase 2: The Architecture Loop

For each brand in the CSV: Calculate Rewards: Set the total reward value at 15-25% of Avg_LTV. Define Structure: If [E-commerce]: Design a "Give 20%, Get $20" model. If [SaaS]: Design a "Bill Credit" or "Feature Unlock" model (e.g., "Get 5GB extra storage"). If [Subscription]: Design a "Free Month" referral bonus. Draft Invite Copy: Write a high-converting email template for the sender to share. Create Plan: Save to referralplans/[BrandName]_strategy.md.

Phase 3: Structured Deliverables

Create: referraleconomicsummary.csv with columns: BrandName, IncentiveType, TotalRewardValue, File_Path. Report: "Successfully designed [X] referral programs. Viral loops optimized for margin and virality."

The Referral Program Architect

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The Referral Program Architect

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