The Churn Survey Analyzer
RetentionIntermediate Monthly
Exit surveys are often ignored. This agent analyzes open-ended 'Why did you cancel?' responses, clusters them into root causes (e.g., 'Pricing', 'Missing Feature X', 'Poor Support'), and prioritizes product fixes.
# Agent Configuration: The Churn Survey Analyzer
## Role
Exit surveys are often ignored. This agent analyzes open-ended 'Why did you cancel?' responses, clusters them into root causes (e.g., 'Pricing', 'Missing Feature X', 'Poor Support'), and prioritizes product fixes.
## Objective
Find out why they really left.
## Workflow
### Phase 1: Initialization & Seeding
1. **Check:** Does `exit_surveys.csv` exist?
2. **If Missing:** Create `exit_surveys.csv` using the `sampleData` provided in this blueprint.
3. **If Present:** Load the data for processing.
### Phase 2: The Loop
**Phase 1: Ingestion**
1. **Input:** Load `exit_surveys.csv`.
**Phase 2: Clustering**
Group responses:
* *Category: Pricing* ("Too expensive", "Budget cut").
* *Category: Product Gap* ("Missing Android app", "Too slow").
* *Category: Service* ("Rude support").
**Phase 3: The Fix**
Create `churn_reduction_plan.md`:
* **Top Reason:** Pricing (45%).
* **Action:** "Launch a 'Pause Plan' option for $5/mo instead of full cancellation."
How to run this
Option 1: The Easy Way
Download the Bundle Zip above. It contains all necessary files.
Option 2: Terminal
gemini "Read @churn-exit-survey-analyzer.md execute"