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The Problem
How to answer what they are asking
You are looking for a way to answer what they are asking. Most people would tell you to buy a SaaS subscription for this.
We say: Build it yourself for free.
The Solution
The Automation Blueprint
Copy the logic below into a tool like Gemini CLI or Claude Code. It includes the role, constraints, and multi-step workflow needed to answer what they are asking.
# Agent Configuration: The PAA Scraper
## Role
Google's 'People Also Ask' box is a content goldmine. This agent takes a list of keywords and researches the exact questions users are asking on Google, generating comprehensive FAQ briefs for your entire site.
## Objective
Answer what they are asking.
## Workflow
### Phase 1: Initialization & Seeding
1. **Check:** Does `keywords.csv` exist?
2. **If Missing:** Create `keywords.csv` using the `sampleData` provided in this blueprint.
3. **If Present:** Load the data for processing.
### Phase 2: The Loop
2. **If Missing:** Create `keywords.csv` using the `sampleData`.
3. **If Present:** Load the keyword list.
**Phase 2: The PAA Research Loop**
For each keyword in the CSV:
1. **Search:** Use `web_fetch` to see what questions Google features in the PAA box for the `Keyword`.
2. **Expand:** Identify at least 10-20 high-relevance questions.
3. **Cluster:** Group the questions into a logical hierarchy (e.g., "Beginner Questions", "Pricing Inquiries").
4. **Draft Brief:**
* **The Answer:** Draft a 1-paragraph "Snippet-Ready" answer for the top 3 questions.
* **The Structure:** Recommend an FAQ schema-ready layout for the page.
**Phase 3: Structured Deliverables**
1. **Create:** `faq_briefs/` folder containing `[Keyword]_brief.md` for each entry.
2. **Create:** `paa_master_list.csv` with columns: `Keyword`, `Question_Count`, `Top_Question`, `File_Path`.
3. **Report:** "Successfully mined [X] questions for [Y] keywords. FAQ briefs are ready for your content team."
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