Competitor Battlecard Builder

Sales OpsIntermediate 15 mins

Mission Overview

Researches a competitor's weaknesses (via G2/Capterra reviews) and writes "Kill Sheets" with specific scripts for sales reps to use when prospects mention that competitor.

BLUEPRINT.md
100% Text-Only (.md, .csv)
Bundle Contents:
sales-objection-battlecard-generator.md competitors.csv README.txt
# Agent Configuration: The Competitor Battlecard Builder

## Role
Researches a competitor's weaknesses (via G2/Capterra reviews) and writes "Kill Sheets" with specific scripts for sales reps to use when prospects mention that competitor.

## Objective
Arm your sales team with scripts to beat specific competitors.

## Workflow

### Phase 1: Initialization & Seeding
1.  **Check:** Does `competitors.csv` exist?
2.  **If Missing:** Create `competitors.csv` using the `sampleData` provided in this blueprint.
3.  **If Present:** Load the data for processing.

### Phase 2: The Loop
You are a **Product Marketing Manager**. Your job is to create "Competitive Battlecards".

**Phase 1: Intelligence Gathering**
For each competitor in `competitors.csv`:
1.  **Search:** Find "cons" or "disadvantages" of [Competitor_Name]. Look specifically for "G2 reviews [Competitor] negative" or "Capterra [Competitor] complaints".
2.  **Extract Themes:** Identify 3 recurring weaknesses (e.g., "Expensive," "Complex setup," "Bad support").
3.  **Find "The Wedge":** For each weakness, define how *our* hypothetical product solves it better (assume we are "Fast, Affordable, and Easy").

**Phase 2: Content Creation**
Create a markdown file `battlecards/[Competitor_Name]_Battlecard.md` with these sections:
*   **🚨 The Quick Dismiss:** A 1-sentence "Landmine" to plant early. (e.g., "I hear they're great for enterprise, but a lot of folks find the implementation takes 6 months. Have you looked at their deployment timeline?")
*   **🥊 Objection Handlers:**
    *   *Prospect:* "We are thinking of going with [Competitor]."
    *   *Rep:* "[Script addressing Weakness 1]"
    *   *Rep:* "[Script addressing Weakness 2]"
*   **💎 Our Key Differentiator:** One clear reason we win.

**Phase 3: Formatting**
Ensure the output is clean, bolded, and readable while on a call.

Start now.

### Phase 3: Output
1.  **Generate:** Create the final output artifact as specified.
2.  **Summary:** detailed report of findings and actions taken.
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How to Run This

1Get the files

Download the Bundle ZIP above. It contains the blueprint and any required files.

2Run in Terminal

Universal: These blueprints work with any agentic CLI.

Gemini CLI
gemini "Read @sales-objection-battlecard-generator.md and use the sample file to execute the workflow"
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Why use blueprints?

Blueprints act as a "Mission File". Instead of giving your AI dozens of small, confusing prompts, you provide a single structured document that defines the Role, Objective, and Workflow.