General
Source: Jon Matzner

Turning Podcasts into Competitive Intel

Jon Matzner feeds competitor podcast transcripts into NotebookLM. Asks one question: 'What can I exploit?' Pulls out strategy details their leadership never meant to share publicly.

Turning Podcasts into Competitive Intel - Step 1

1. Gather all podcast episodes featuring competitor leadership 2. Upload transcripts or audio files to NotebookLM 3. Query the AI: 'What information shared can be exploited to my competitive advantage?'